Headline = A headline is used to draw the audience in. It tells the audience what the article is about.
Body Text = The main text in the article.
Pull Quote = A main quote from the article that is used to draw the reader in.
Subhead = Smaller text under the headline. Shows what the article includes and titles a column/paragraph.
Alleys = The space between the columns of an article.
Caption = A small bit of text that explains a picture.
Stand First = A small selection of text written under the main headline that contains information about what is going to be involved within the article.
kicker = A sentence at the beginning of an article that starts the articles story off.
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